There’s nothing worse than a brainstorming session without a compass. You come up with hundreds of ideas but no sense of direction.
Reflect facilitates ideation sessions by pointing them in the direction of needspaces - unique groupings of human need that people share in common.
Because needspaces are directly linked to the needs of the target consumer, we avoid the pitfalls of brainstorming randomly.
Focused ideation
Reflect Research LLC / 2136 Ford Parkway #164, St. Paul, Minnesota 55116 / info@reflectresearch.com / 888-678-6649
Click here to download examples of Reflect's work.
